Posts tagged Digital Trends

Da Vinci would have died for this app.

Just recently, I thought about a new app for the iPhone/iPad and within this post, I want to share a four step creative process (or call it scenario design), that I followed to develop the idea and make it presentable. This creative process usually takes place before the rapid prototyping - it’s more a methodology for communicating ideas effectively. Ok, so very briefly; this is how I usually sketch my first drafts. I write down the vision of an idea in one sentence (usually the main benefit) and give “the thing” a name.

Top 10 places where you don’t need to check-in with foursquare, +explanation.

1. At the office: Media people love to check-in everywhere. 
It’s no surprise that the mayor of an ad agency is actually an 
employee. But foursquare is for customers. How can customers ever compete with the 1500-ish something check-ins and become a mayor of a venue to receive rewards? Thanks for checking in!